Is there a replacement for hard work in Real Estate? . . . because hard work is . . . HARD.

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Is there a replacement for hard work in Real Estate? . . . because hard work is . . . HARD.

“Hard work certainly goes a long way. These days a lot of people work hard, so you have to make sure you work even harder and really dedicate yourself to what you are doing and setting out to achieve.”

Lakshmi Mittal

I just finished interviewing a top producing realtor in Las Vegas.  After spending a half hour discussing how he built his successful real estate business, the majority of our time was spent discussing hard work.  He attributed his success to hard work. . . not trade secrets or crazy marketing plans, just plain hard work.

Can it be that simple?  Can a person that wants to be a realtor, a successful realtor just work hard and find success?  I guess, yea!

See, the real estate business has a ton of moving parts.  The market is always changing, the economy is always changing, and there are always the newest, greatest marketing techniques, which I call “shiny things” that distract us and get us off our track from doing the work.  If we get caught up in all these moving parts, we can’t be effective.  We can’t build a successful business if we skip the most important part, THE HARD WORK.

Do you think Henry Ford was able to change the world of personal transportation without Hard Work?  Do you think Bill Gates built Microsoft without hard work?  Do you think you can build a successful real estate business WITHOUT hard work?

Now I’m not saying that you aren’t working hard.  What I am saying is building a successful real estate business takes constant and continual hard work.  It is important to stay focused and disciplined when your business hits a bump in the road.  So don’t let up.

I think a well known hard worker, Thomas Edison, said it best. “This is no substitute for hard work.”  What would we do if Thomas Edison only worked half days and often left the lab early to go golfing?

Now you won’t want to miss this interview with top producing Realtor, Jim Brooks.  It is a good one and will be available on my podcast “Realtor Roundtable with Phillipy Consulting” on itunes October 27th 2011.  You can also find it on my site at


About the Author:

With 11 years experience as a Consultant and Coach, I specialize in, and enjoy assisting Realtors and Lenders identify things that prohibit them from getting to the next level and create a plan of action. My Family is my life, and I love spending time with them. I have a beautiful wife that is cooler than ice, 3 studly sons, and cutest daughter in the world.

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